Burger chain Carl’s Jr appoints Dig&Fish as creative agency of record
Burger chain Carl’s Jr has appointed Dig&Fish as its creative agency of record in Australia.
Two years after its opening in Australia, Carl’s Jr has engaged Dig&Fish as part of its ambition to open 300 restaurants across the country.
Dig&Fish has won the creative account for the burger chain
Ned Lyerly, CKE international president, said in a statement: “We have an ambitious growth plan in Australia and through our authentic, creative work with Dig&Fish, the Carl’s Jr. team is excited and confident that we’ll reach these goals, amplify our brand and have some fun along the way.
“It’s vital for us to work with agencies that align with our ambition, strategic thinking and ability to be innovative, and we believe that Dig&Fish is the right partner to help our growth strategy in Australia.”
Angie Bradbury, founder and managing director at Dig&Fish, added: “We are absolutely thrilled to be partnering with Carl’s Jr. and bringing our expertise and creativity to this incredible brand as it expands in Australia.”
Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.
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I hear those guys are great.
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I’m hearing your sarcasm John.
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Hhmmm,
How cool. An agency no one has heard of…..teaming up with a burger chain no one has heard of….this should be brilliant.
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