BWM appoints Asheen Naidu as ECD as Rob Belgiovane moves back to CCO role

Belgiovane and Naidu

Creative agency BWM Sydney has appointed Whybin\TBWA creative director Asheen Naidu as executive creative director in a move that sees Rob Beligiovane move back into the group chief creative officer role, Mumbrella can reveal.

Naidu joins the agency after nearly four years with Whybin\TBWA. Prior to Whybin\TBWA he spent 18 months with The Campaign Palace as deputy ECD. He has also worked with Saatchi & Saatchi New York and BBH New York.

Belgiovane said: “Asheen will be a great asset to the BWM Sydney team and clients. Aside from being highly awarded, he has consistently delivered successful and highly effective work for major national and international brands across a diverse range of channels and mediums.