Cadbury’s ad celebrates dogs in cars

Dairy Milk in Australia is having another go at tapping into the viral success in other parts of the world of Cadbury’s epic Glass And A Half Full productions.

Featuring a Blue Danube soundtrack, the ad – reportedly shot on the Oran Park raceway in NSW – consists of dogs leaning out of the window of Lamborghini repainted in Cadbury’s colours.

The ad has been created by Saatchi & Saatchi Sydney. The last attempt to localise something in Cadbury’s Glass And A Half Full Productions series was a remix of the drumming gorilla, using John Farnham’s You’re the Voice. The move was poorly received.


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