Camp Quality asks men to ‘Bro Up’ and volunteer in new campaign push
Camp Quality has launched a campaign asking men to ‘Bro Up’ and volunteer at camps to put a smile on sick kids’ faces after discovering over 50% of campers were boys, but only 30% of volunteers were male.
The campaign includes male influencers such as comedian Rove McManus, Bachelorette winners Lee Elliott and Sasha Mielczarek, and Olympian Nathan Katz.
Bachelorette winner Lee Elliot with buddy Milan
