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ex-Clems Brisbane digital head Chris-Rhyss Edwards joins fundraising group

Clemenger BBDO Brisbane’s former head of digital Chris-Rhyss Edwards has left the industry to work for grassroots fundraising group Fundraising Directory as PR and marketing manager.

The departure follows Clems Brisbane bought Brisbane agency Gallery De Pasquale, where Edwards worked before the merger.

Edwards said: “I moved back to Brisbane after a decade in Sydney because I missed the way of life here. Where I really enjoyed my time at GDP, I didn’t feel that life at Clem’s was for me.”

At Clems Brisbane, Edwards was replaced by David Smerdon, the former MD of McCann Worldgroup Brisbane.

Edwards said that his time at GDP working with the likes of Mater Foundation, the Salvation Army and Queensland Health inspired him to join the fundraising arena.

“At the end of last year when I was deciding what I wanted to do with the next decade of my life, I realised that as great as it was to have an unlimited supply of beer in the office at Clem’s, what I really wanted to do was get closer to the action and have a direct impact,” he said.

Edwards’s career includes roles at Sensis and News Digital Media, where he lead the team that launched the Your Money brand, and Derwent Howard where he launched their digital arm.

 

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