There was a young couple who lived in a shoe (between the hours of 9am and 5.30pm)
Here’s a nice PR stunt.
To launch a new range of Clarks shoes, the brand created a giant pair of shoes and found a couple to “live” in them for a week at Westfield Parramatta.
Presumably finding an old woman to live in the shoe would have been ageist.
However Dr Mumbo notes that the press release does use a rather massive get-out clause, describing the couple as living in the shoe “during centre opening hours”.
Nonetheless, a good stunt for Pacific brands from Whybin\TBWA\Tequila, Mediacom and DEC Communication.
I big love this.
User ID not verified.
Pity they’re such ugly shoes!
User ID not verified.
Wallabees are gonna be available in Australia again? GET IN
User ID not verified.
Very cute! Nice idea Whybin\TBWA\Tequila, Mediacom and DEC Communications 🙂
User ID not verified.