Clemenger BBDO names new chief strategy and experience officer

Clemenger BBDO has appointed whiteGREY talent Simon Wassef as its new chief strategy and experience officer to upscale its existing CX capabilities.

Wassef will lead strategy and customer experience across the Clemenger business and the remit will include overseeing business growth and talent development.

The role is a newly created position. Meanwhile, the agency’s previous chief strategy officer Jacqueline Witts has departed the business.