Coffee Break Project collaborates with made4media in new ad
The Coffee Break Project, an initiative to raise money for not-for-profit organisation Group 61, has collaborated with made4media to produce a new promotional campaign.
The campaign aims to raise further awareness of Brisbane-based charity Group 61, which provides support to those living with mental illness through matching volunteers with people who have become isolated due to their illness.
Made4media communications consultant Molly Nicholas said: “Our vision for the ad was to show people who are directly involved in Group 61 and to wrap the ad around the charity and to show where the money is going. ”
The unscripted ad was produced by made4media and directed by Coffee Break Project sponsor Graetz Media.
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