News

Coles launches movie ticket offer ahead of Christmas holidays

Coles MoviesColes has launched a promotion called the “Unreal Movie Deal” where consumers can get up to four movie vouchers by purchasing two or more participating products in-store or online at the supermarkets.

The promotion began in early December and will run until December 19 and involves 80 products across the store, ahead of the school Christmas holidays.

Once consumers purchase two or more participating products they receive confirmation of the number of tickets they are eligible for on their receipt, up to a maximum of four per visit.

Consumers must then redeem their tickets online, before January 3, 2014, at the unreal deals website and have until March 31 to use the tickets.

This latest promotion is part of the broader campaign of “unreal deals” being run by Coles over the last six months featuring the superhero Col.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.