Colgate becomes official partner of AFL and AFLW thanks to Wavemaker-led deal

Colgate has become an official partner of the AFL and AFLW – and a supporting partner of the NAB AFL draft and NAB AFL Auskick program – in a category-first partnership brokered by media agency Wavemaker.

With COVID-19 forcing the AFL season into suspension, its general manager of commercial said the partnership is a “great boost”.

Tayla Harris (Photo by Michael Willson/AFL Photos)

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