Dr Mumbo

Colgate: The new Share A Coke

colgate contest commentsDr Mumbo loves it when the Muggles come to Mumbrella and hit the comment thread with mistargeted conversations with brands that aren’t listening to them.

It was arguably at its most memorable during the Share A Coke campaign when the comment threads were awash with requests for Coke bottles to have their names on them.

This week’s SEO driven consumer invasion comes courtesy of Colgate.

Who’d have thought so many 12-year-olds would be excited about toothbrushes?

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