Colgate: The new Share A Coke
Dr Mumbo loves it when the Muggles come to Mumbrella and hit the comment thread with mistargeted conversations with brands that aren’t listening to them.
It was arguably at its most memorable during the Share A Coke campaign when the comment threads were awash with requests for Coke bottles to have their names on them.
This week’s SEO driven consumer invasion comes courtesy of Colgate.
Who’d have thought so many 12-year-olds would be excited about toothbrushes?
Sorry Tim, but this is so funny. I hadn’t seen the Coke name tsunami on the previous post until you linked here.
I eagerly look forward to a whole new invasion. It seemed to take about 12 days before your post propagated through enough to confuse the Coke-befuddled masses. So, assuming similar timings, it take off soon.
Of course, they may be too distracted and confused by “The Voice”. It may take a little longer……
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Tim, we’re you being intentionally ironic by using Colgate and Coke in the same sentence? Teeheehee 😉
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I LOVE Joe P’s comment, I was laughing so hard I had tears running down my face
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To this day my favourite example of “SEO driven consumer invasion” as you eloquently put it is the comments in this RWW article: http://www.readwriteweb.com/ar....._login.php
3200+ people complaining about Facebook moving their login form. Because they don’t understand they’re not on a Facebook page.
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