VCCP launches Comparethemarket.com.au in Australia
Price comparison site Comparethemarket.com.au has launched in Australia with a new ad campaign created by newly launched agency VCCP – which handles the client in its home market, the UK.
The animated ad sets up Comparethemarket with the proposition ‘We love to compare’.
The UK-based brand will now take on the likes of iSelect, initially offering price comparison services for health, travel and car insurance and fuel.
Whaaaat? I’ve been waiting YEARS for this to make it over here, and NO MEERKATS? Big mistake. You should bring them to Oz. Simples.
This version appeals to me more: https://www.youtube.com/watch?v=0JRk3Ju6UQ0&feature=share&list=UU-cLvSTL_2-rvH7hGGqujzg
Awesome!
I think the meerkats might be coming out:
“It is understood this will include the introduction of furry virtual brand ambassador Aleksandr Orlov and his manservant Sergei,…”
http://www.bandt.com.au/news/a.....brit-brand