F.Y.I.

Consumers trust ads and content in newspapers more than other media channels, new study suggests

September 4, 2017 1:37

A new study commissioned by NewsMediaWorks has found trust in ads is greatest when they are found in newspapers.

The announcement:

A new study by Galaxy Research into consumer trust in content and advertising across 10 media channels has found a direct correlation between the two, with ads in news media ranked as the most trusted.

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Topics

Adtrust Galaxy Research Mark Ritson NewsMediaWorks newspapers Peter Milller

1 COMMENTS

Open Mike 4 Sep 17

So a newspaper commissioned study proved newspapers work best. What a surprise!

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Consumers trust ads and content in newspapers more than other media channels, new study suggests

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