Cowboys versus aliens for The Milky Bar Kid
The Milky Bar Kid returns to the wild west for the introduction of new star Matthew Portas this Sunday.
But in keeping with the generational reboot of the Nestle campaign, the Milky Bar Kid’s latest adventure – created by JWT Sydney – also involves a spaceship.
Where’s the money shot of him actually stuffing the choc into his gob? It seems to morph straight from the packet to his cheek. Weird.
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This is the tvc material recently produced in NZ with an Aussie Kid and mum shoehorned into the footage. Groundbreaking.
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Just gathered my two kids around the iphone to watch. “a wee piece of history” I said. We watched in silence for 30 seconds before they wandered off. “that was horrible” was the verdict.
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So you watched the whole thing then they wandered off?
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