DAN’s Vizeum adds Kathmandu and Bank First to client roster

Vizeum has added travel and adventure retailer Kathmandu and customer-owned bank Bank First to its list of clients.

The Dentsu Aegis Network (DAN) agency will be responsible for Kathmandu’s marketing communications account for Australia and New Zealand.

DAN stablemate Columbus is Kathmandu’s digital media agency of record.

Ashley Earnshaw was named CEO of Vizeum in July and began in the role on 1 August, after MD Stephen Deane departed to become CMO of real estate company Harcourts.

Earnshaw moved within DAN from Amplifi, where he served as chief investment officer until DAN’s media investment arm was scaled back and largely folded back into the group’s media agencies.

Vizeum’s clients include MYOB, AGL, BMW, Sodastream, Expedia and Accor.


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