Digital Citizens to focus on small biz
The next meeting of Sydney’s Digital Citizens group on Tuesday Augusat 24 is to examine how small businesses make use of social media.
The announcement:
Announcing Digital Citizens 6: “Startups, small shops and bootstrappers: the real value in social media and digital PR for small business”
What do an international transcription service, a mobile phone accessory company, a designer swimwear range and a steakhouse have in common?
They’ve all used social media and digital PR to build successful businesses.
The sixth Digital Citizens event, “Startups, small shops and bootstrappers: the real value in social media and digital PR for small business” will feature an informative and vigorous panel debate about the potential and the pitfalls of using the social web to reach your market.
The social media revolution means small businesses can now compete with large corporations to get the attention of consumers, producing big returns on small marketing budgets.
We’re now seeing what used to be classed as small-fry companies increasing their bottom line, reaching their customers directly and building their reputations and through Twitter, Facebook, YouTube and blogging, to the point where they become our case studies for social media success.
But it’s not all peaches and cream – there’s a real margin for error, as well as the need for adequate resourcing. Sometimes conversation about customer service rages out of control when social accounts are left untouched for long periods of time. How, then, do small businesses actually safeguard against all these things, participate in social media and find the time to run their day-to-day?
All of these topics – and more – will be discussed at the next Digital Citizens event, “Startups, small shops and bootstrappers: the real value in social media and digital PR for small business.”
Confirmed speakers for this event are:
Jeremy Somers, designer and co-founder of Sydney-based swimsuit line We Are Handsome (@wearehandsome);
Craig Macindoe, head chef and owner of Mumu Grill in Crows Nest (@chefmumu).
Lara Solomon, Author of “Brand New Day, the Highs & Lows of Starting a Small Business”, owner of Mocks and LaRoo (@LaRoo); and
Annalisa Holmes, the founder and Director of The Transcription People Pty Ltd @transcribe
This debate will be moderated by the Digital Citizens committee, with question and comment from the audience and the live Twitter stream.
This event will be hosted at the new home of Digital Citizens, TAO at Mr B’s (396 Pitt St, Sydney NSW 2000) on Tuesday August 24, 2010. Finger food will be served from 6:30 until 7:00, generously sponsored by Sticky Tickets and Centric Consulting.
Three ticket types are available for purchase: $10 for a single, $18 for a pair and $30 for a group of four people. It’s a great opportunity to bring clients or friends along for what is sure to be an interesting, informative and lively debate.
50% of ticket sales will be donated to charity. Should you wish to nominate a charity, please contact the Digital Citizens committee at contact@digital-citizens.org. Tickets can be purchased at http://bit.ly/digicitz6.
Digital Citizens | contact@digital-citizens.org | http://digital-citizens.org
Source: Digital Citizens press release
Hi All, Sorry to hog the feed, but you can click my name to link to the Tickets Page! See you there!
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The Digital Citizens website is http://digital-citizens.org/ or you can go straight to the Sticky Tickets site here: http://bit.ly/digicitz6
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