F.Y.I.

Digital performance agency iProspect names new GM

Dan Kalinski and Andrea Atzori

Dan Kalinski and Andrea Atzori

Atomic 212’s former head of digital media, Andrea Atzori, has joined digital performance marketing agency iProspect as general manager.

The announcement:

iProspect today announces the appointment of Andrea Atzori to the role of General

Manager of iProspect Sydney.

Andrea joins from Atomic 212, where his most recent role was Head of Digital Media.

Prior to that he held digital and search roles at UK agency iCrossing, OMD International

and Steak, which was actually merged with iProspect following the Dentsu acquisition of

Aegis Media in 2013.

Speaking of the appointment, iProspect ANZ CEO Dan Kalinski said: “Andrea is an

established player in the digital industry and we are thrilled he will be joining the team.

Andrea’s joins us off the back of an incredibly successful year, with strong new business

activity and having been awarded Campaign Asia’s Specialist Agency of the Year ANZ in

2015. His experience in helping clients navigate the transition to digital will be

invaluable.”

Andrea Atzori said, “iProspect is the company that has been leading from the front and

has been recognised for its excellence in delivering digital marketing services that truly

connect brands with their audiences. In a time where the user and user experiences are

of the utmost importance, I am really excited to join the team.

“I look forward to working with the iProspect team and with the DAN family more

broadly to contribute and continue the excellent work being done and on a personal level

I can’t wait to work with Dan [Kalinski] and Ollie [Rapson], both of whom I’ve had the

pleasure to work with in past roles.”

Source: iProspect press release.

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