Domino’s investigates data leak after customers get spam emails
Pizza chain Domino’s is investigating a series of spam emails which have been sent to a number of its customers, believed to have been a product of a security breach with a former supplier.
According to a Reddit Australia forum, the emailers know customers’ names, email addresses and location.
“Mark, it is Sarah, are you in Warnersbay? What’s up?”, “Mark, it’s Sarah from Swansea, my active e-mail”, “Mark, Hello, it’s Jess! Do you live in Warnersbay?” the emails sent to one customer said.
Another customer who had received the spam emails said they had received a number of emails to a unique email address which had only be used for Domino’s.
“For location, the email has quoted stores I’ve ordered from previously,” the user posted on an Ozbargain forum.
Domino’s has blamed the leak on a supplier with access to its data and claimed that the leaked information does not include credit card information.
The company issued a statement saying: “We are investigating a potential issue with a former supplier’s systems that may have led to a number of customer email addresses, names and store suburbs (related to pizza orders) being accessed as a result.
“Domino’s acted quickly to contain the information when it became aware of the issue and has commenced a detailed review process.
It added: “At no time has customer financial information (including credit cards) or passwords, been accessed or compromised.”
Linkedin
This is how NOT to handle the situation and say “not a problem”…….sure you have to acknowledge the incident but Turn it around, send out your own Email thanking Clients for their support, offering a bonus and telling them why you are still the best.
Dry “legal advice” communication is not the way to instill and retain Brand loyalty!
I received those emails too! I did wonder why they asked me if I lived in a nearby suburb – where the pizza joint is.
User ID not verified.
It’s in point of fact a nice and useful piece of information. I’m glad that you just
shared this helpful information with us. Please keep us up to date like
this. Thanks for sharing.
User ID not verified.