News

Drinks brand moves away from TV

July 31, 2009 6:38
by

Southern Comfort shifts entire adspend online

Advertising Age

Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.

topics Southern Comfort
ADVERTISEMENT
Latest

The Weekend Mumbo: Electioneering season has started - and Albo knows it

‘The radio silence makes no sense’: When will the new Seven CEO front up?

'We take them very seriously': The marketing challenges and opportunities for Australia's biggest sexual wellness brand

'The idea of going back into it was terrifying': Bullfrog's Elle Bullen reflects on leaving and returning to adland

'In a very cluttered marketplace, it gives us the ability to stand out': Paramount aims for younger viewers

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.