News

Early end to first test sees slump in Channel Nine’s audience share on Sunday

australia v west indiesThe first test between Australia and the West Indies failed to capture the public’s imagination, pulling 601,000 metropolitan viewers on Friday and 615,000 viewers on Saturday.

The early end to the test after less than three days meant Nine had to cobble together a Sunday schedule with the channel grabbing just 15.9 per cent audience share, while Seven managed 18.8 per cent with The Force drawing the largest non-news audience of the night with 642,000 on Seven at 8pm.

Non-ratings summer programming saw no program draw over a million last night, with Sunday Night at 7pm being beaten by Nine’s 60 Minutes with 663,00 and 698,000 respectively. 

According to the Oztam preliminary overnight ratings, US drama series Blindspot on Seven pulled 593,000 at 8.30pm compared with 373,000 for documentary A Penguin’s Life on Nine.

Ten’s highest rating program of the night was Family Feud at 6pm which drew 377,000 and the ABC’s Kevin McCloud’s Escape to the Wild at 7.40pm drew 588,000.

In news Seven News had 940,000 beating its rival Nine with 897,000 in the 6pm bulletins.

Ten managed a share of 10.3 per cent for and 14.5 per cent for the ABC.

Ratings data is copyright OzTAM and may not be reproduced, published or communicated without the prior written consent of OzTAM.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.