Australian Radio Network’s Elf Radio is back for its tenth year, this time with a new partnership with Amazon Alexa.
The announcement:
ALL I WANT FOR CHRISTMAS IS MORE ELF RADIO! THE NORTH POLE’S #1 HIT MUSIC STATION RETURNS TO iHEARTRADIO & ALEXA
With just six weeks until Christmas, Santa’s little helpers have been hard at work to deliver a fresh batch of festive cheer in the form of ARN’s award-winning digital Christmas station Elf Radio on iHeartRadio Australia.
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For the tenth year running, the North Pole’s#1 Hit Music Station is back with a playlist to rival anything Santa could fit on his sleigh. And this year, it’s even easier to get the party started as Amazon’s Alexa is poised to “Play Elf Radio” faster than Rudolph or Blitzen can fly to Australia.
iHeartRadio is the Christmas station destination featuring all the classics from artists including Michael Bublé and Mariah Carey, along with new hits from the likes of SIA, Robbie Williams and Jessica Mauboy.
Geraint Davies, Chief ELF Officer of iHeartRadio Australia, said: “Festive songs have a unique ability to lift people’s spirits, and this year, Elf Radio is delivering even more songs to get Australia rocking around the Christmas tree! As well as constantly updating our playlists to include all the best Christmas hits, ensuring we remain the North Pole’s #1 hit music station.
This year we have added an Alexa skill to make it even easier to get the sounds of Christmas in your home or by your pool. Just say “Alexa Play ELF Radio.”
Elf Radio is on air now and will broadcast until December 28th.
Source: ARN media release