Distribution and exhibition: escapist Australians
As the weather warms, so too will the nature of films in coming months as distributors and exhibitors punt on belly laughs and local product as a means to escape the economic chill. Laine Lister writes.
More often than not when the world falls to pieces, the film industry responds with blue-skied optimism.
And that’s exactly what we can expect of movie theatres in spring, summer and ahead in 2010, as industry players draw up a slate of films designed to make audiences feel good again.