Post-production: a forgotten art?

Post-production houses are at odds with the industry to perform: economic pressures, advancing technologies and even some treating post as an afterthought. Matthew Griffin discovered a solution.

Local post houses are re-inventing themselves to fill the gaps left in the market. An integrated solution, or one-stop shop if you will, has been implemented in many facilities and they are servicing the world.

The importance of bringing everything under one roof cannot be felt more than in the entertainment industry. Where time is of the essence and a high quality of product is the bare minimum of expectation. The ‘it can be fixed in post’ attitude is often at the forefront of the minds of these creators of content and these new breeds of filmmakers are populating the world over. Strong local talent and setting a quick pace with the latest technology is the key to success. Whether it is home grown or international content, the work ethics of Australian post houses remains unchanging. John Lee, founder and president of Cutting Edge, a Brisbane-based post facility, agrees.