Eurovision near miss sees audiences swell while House Rules overhauls Masterchef

Alex Hayes

May 16, 2016 11:03

Australian audiences tuned in in droves to see Australia’s entry Dami Im pipped by the Ukraine to take out the Eurovision Song Contest yesterday morning.

Audiences spiked for the public broadcaster SBS at around 8:30am with 527,000 viewers as the live voting reached a crescendo, with Aussies ultimately left disappointed as Im surrendered the lead she held after the judging panels after viewers voted for the politically-charged Ukrainian entry.

However, the early popularity and news coverage meant audiences for the replay at 7:30pm dropped to 407,000, after the show pulled in 592,000 last year.

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Alex Hayes

Alex Hayes worked for Mumbrella from 2013 to 2017 in roles including editor and head of Mumbrella Bespoke.

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1 COMMENTS

Ryan 16 May 16

Great result for SBS and Eurovision. Kudos!

Can’t quite believe how well Masterchef is doing in the demos. It won the younger demo and not far behind the Voice in the other two key demo groups. Who would have thought?

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