EVH adds Flite to its PR and comms portfolio
EVH has been appointed as the Australian communications partner for electric hydrofoil brand Flite responsible for PR strategy, partnerships, and communications for the brand.
The announcement:
Fliteboard is an electric-powered hydrofoil board that gives the sensation of flying over water. Carving effortlessly, Fliteboard gives the freedom to ride anywhere, without wind or waves.
Emission-free, wake-free and virtually silent, ushering in a new category of environmentally friendly powered watercraft. Flite’s offering of diverse boards includes Fliteboard, PRO, ULTRA and AIR models that cater to everyone from beginners to seasoned riders with an advanced modular design that allows everyone to find their perfect ride.
Flite’s commitment to excellence and ingenuity has made waves globally offering an unparalleled riding experience. Founded in Byron Bay in 2017, Flite now has offices in the USA and Europe with thousands of customers around the world with over 300 authorised partners including Flite schools and resellers globally. Customers include leaders in entertainment and sport such as Katy Perry, Eddie Vedder and Nico Rosberg. Flite has garnered strong support from key investors including Victor Smorgon Partners, Afterpay’s Anthony Eisen, VC investor Josh Liberman and renowned golfer Adam Scott.
Flite joins EVH’s client portfolio including Alex Perry, Bally, Bang & Olufsen, Dion Lee, Farfetch, Haydenshapes, Jaguar Land Rover, Moet Hennessy, Sir, Technogym, Van Cleef & Arpels and Zegna.
Flite founder and CEO, David Trewern said: “At Flite, we are continually innovating and developing new technologies that, when scaled, have the potential to create a future of quiet, clean ocean enjoyment and water transport. With the increased consumer interest in innovative and sustainable wellness pursuits, we are looking forward to growing Flite’s brand position with EVH.”
EVH strategy director, Pete Harrison said, “As the leader in its category, Flite is innovating at the intersection of two disruptive technologies – electric vehicle and hydrofoil technology. As an agency, we share Flite’s values around passion, innovation and sustainability – and most importantly, being ridiculously fun. Our team is set to support Flite’s ambitions for further growth and global expansion.”
Source: EVH
