Facebook sees ad dollars surge in Q2 2021, as it looks to develop under 13’s offering

July 29, 2021 2:12

Second quarter 2021 saw Facebook Inc draw in ad revenues of US$28.58 billion, which equates to a 56% increase on the corresponding period in 2020. This follows a 47% year-over-year increase in the average price per ad and a 6% increase in the number of ads delivered.

The Asia Pacific accounted for US$5.152 billion in the quarter of that advertising revenue, up from US$4.735 billion the previous quarter.

Net income for the group was US$10.394 billion for the quarter, up from US$9.497 billion the previous quarter, and double that of the Q2 2020 result of US$5.178 billion.

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.