Fairfax Media creates new strategic partnerships team with Mumbrella’s Camille Alarcon taking on content director role

Fairfax Media has named Richard Notman-Watt as the head of strategic partnerships, heading up a new team aimed at elevating the success of the publishing company’s existing event partnerships team.

Richard Notman-Watt to head up new strategic partnerships team

Notman-Watt has been with Fairfax’s events team for nearly 12 months and will be joined on the new strategic partnerships team by Mumbrella’s Camille Alarcon who will take on the new role of content director.

Alarcon to depart Mumbrella in March

Alarcon has worked at Mumbrella for the past two years as content director – events, prior to which she was publisher of Mumbrella’s marketing directory, The Source.

She originally joined Mumbrella in November 2009 as deputy editor, departing the business in June 2010 for a stint in public relations with Launch Group.

Mumbrella CEO Martin Lane said: “Camille has been a fantastic asset to Mumbrella and we are very sorry to see her go. We’ve been chatting about her next move for some time and are delighted she’s found such a great role at Fairfax.”

Alarcon said: “It has been a pleasure to help build Mumbrella into the force it is today and while it was a tough decision to leave, I felt the time was right for a new challenge and I’m grateful to the Mumbrella team for all their support in helping me make the transition.”

Fairfax Media has also appointed Julie McAlonana to the new role of commercial strategist.

Julie McAlonana takes on commercial strategist role

McAlonana will play a role in the strategic development of client portfolios and opportunity pipelines across advertising, partnerships, marketing and content initiatives and joins the team from Fairfax Media’s content marketing arm Made.

Jonathan Tindale will join McAlonana’s team as a sales analyst.

The new structure comes into effect today.

Alarcon’s last day at Mumbrella is March 10, joining Fairfax Media from March 17.


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