FEEDSTAR hires new talent & sales lead
DMARGE’s social media agency FEEDSTAR has hired Alex Culpin as its talent & sales lead.
The announcement:
DMARGE, Australia’s first digital men’s publisher, proudly announces the addition of Alex Culpin as the talent & sales lead for its innovative social media agency, FEEDSTAR. Known for its creator-led approach and impressive campaigns, including a 2,800% organic reach boost for Porsche Australia, FEEDSTAR continues to set industry benchmarks.
Alex brings extensive experience in social media and digital marketing, along with a passion for creating travel content in his spare time. This aligns perfectly with FEEDSTAR’s ethos of hiring creators, not managers, ensuring an authentic and innovative approach to social media content for brands.
“Alex’s creative and commercial mindset perfectly complements FEEDSTAR’s vision,” said Luc Wiesman, founder and publisher of DMARGE. “His experience working with a wide range of talent and platforms will help FEEDSTAR continue to deliver impactful social media strategies.”
Alex expressed his excitement, stating, “Joining FEEDSTAR is a fantastic opportunity to work with a team at the forefront of fast-to-feed content creation and efficient delivery. I look forward to contributing to our client’s successes, especially in engaging Gen Z and Millennials through targeted creator partnerships.”
FEEDSTAR, launched earlier this year, has recently signed IWC Schaffhausen, one of the world’s leading watch brands, to manage content creation for both male and female audiences.
Source: DMARGE
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