Festival brings new colours to Australian screens

Gary ParamanathanAccording to Colourfest festival director Gary Paramanathan, the Australian screen industry is lacking ethnic and cultural diversity because creatives from different backgrounds are not sufficiently motivated to start a film/TV career.

“We need to publicly encourage people from different backgrounds to enter the industry. Many of them are scared to do so because they don’t see their faces and their stories on TV and films, so they think they’ll never get a chance,” Paramanathan told Encore.

That is why Paramanathan and co-director Joseph Hakim have founded Colourfest, a national short film festival that will showcase the work of filmmakers from different ethnic and cultural backgrounds, on and off screen.

The Australian film industry is small and, according to Paramanathan, “even Australians aren’t really fond of watching Australian stories”, which makes it difficult for local productions to compete in the global market. To overcome this situation, he believes that Australia should take advantage of its unique multicultural composition, because it is an asset that other industries don’t have.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.