FFA reveals ‘Where heroes are made’ in first work from Saatchi and Saatchi

October 11, 2018 5:03

The Football Federation of Australia (FFA) has revealed ‘where heroes are made’ in its first work from creative agency Saatchi and Saatchi, since it won the account from BMF in June.

The campaign – which is promoting its Hyundai A-League and Westfield W-League – combines the launch of the women’s and men’s league with the aim of giving both equal prominence.

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.