First AFL clash of the season brings 728,000 metro viewers to Seven

Seven’s first AFL game of the season has secured 728,000 metro viewers, up 6% from 664,000 for the same match last year. The game also gave Seven a 39.2% share in Melbourne, a 14.4% increase year-on-year.

It was the most watched non-news program and helped Seven knock Nine off the top spot in the daily share, something Nine has enjoyed almost exclusively since the beginning of Married At First Sight, which doesn’t air on Thursday nights.

Seven took the win with a 25.2% share and an overall network share of 36.8%. Nine landed 17.7% and 24.3% network share and Ten managed to edge out the ABC with 12.9% and a 19.2% network share.

The ABC took 9.1% share and 13.2% for the network.

Ten scored a win with Gogglebox breaking into the top ten most-watched programs and becoming the second most watched non-news program with 567,000 metro viewers. Ten’s controversial Waleed and the PM special on The Project at 6.30pm pulled 387,000 viewers, while the later 7pm showing attracted 434,000 viewers.

Seven’s AFL coverage was the most watched show by all key demographics, followed by Gogglebox.

Nine’s best offering for the night was the news, followed by A Current Affair which saw 481,000 metro viewers tune in. The ABC news snuck in just ahead of Gogglebox with 602,000 metro viewers, making it the channel’s most watched for the night.

In the battle of news, Seven continued to top with 887,000 metro viewers, followed by Nine on 775,000.

On the multi-channels, 7TWO topped with 4.0%, followed by 7mate on 3.9%. 10 Bold came in third with 3.8%.


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