Former Kimberly-Clark comms manager Joanna McCarthy joins QBE in newly-created role

The former corporate communications manager for Kimberly-Clark ANZ, Joanna McCarthy, has joined QBE Insurance in the newly created role of global communications brand and content manager.

She will report to global group head of communications Justin Papps who joined the firm last August to build a new comms team.

McCarthy, who spent almost five years at Kimberly-Clark before her departure in September last year, will be responsible for creating, implementing and monitoring QBE’s marketing plan.