Former NRL star Steve Mortimer joins ‘It’s un-Australian’ pokies campaign

Clubs Australia has recruited former NRL star Steve Mortimer to be the popular face of its controversial “It’s un-Australian” campaign to pressure the government on its plans to impose a daily poker machine bet limit.

According to a story in The Sunday Telegraph today, the campaign aims to inform the public that the financial security of rugby league will be placed under threat if betting limits are imposed.

The ads are to air in a week’s time, and will run until the end of the footy season.

They will also be screened at State of Origin fan sites – First Fleet Park and King Street Wharf in Sydney and on the Gold Coast – and intend to reach a combined audience of 1.5m.


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