Fortress nabs ex-Jaxsta CEO as new chief marketer

January 30, 2024 9:37

Games culture and experiences company Fortress has named former Jaxsta CEO Beth Appleton as its new chief marketing officer.

Taking to LinkedIn on Monday to announce the appointment, Fortress co-founder and CEO, Jon Satterley, said: “We are thrilled to announce the appointment of Beth Appleton as our new chief marketing officer at Fortress Australia.

“With over two decades of experience in the entertainment industry, including former roles as CEO of Jaxsta and leadership at Warner Music, Beth is a perfect match for our forward-thinking vision,” he said.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.