Foxtel and On Message launch ‘The Wentworth Rat’ chatbot to share show secrets

Foxtel has launched a new chatbot called ‘The Wentworth Rat’ to engage fans throughout season five of Foxtel’s drama series Wentworth.

The Wentworth Rat will be available through Facebook Messenger where users will be able to get gossip and exclusive content about the television drama.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.