George P Johnson Australia executive chairman Peter Rix steps down

July 3, 2017 10:56

Peter Rix, executive chairman of events and experiential giant George P Johnson Australia, is to step down after 14 years, with managing director Caleb Bush taking on his responsibilities, but not the chairman role.

Peter Rix stepping down after 14 years as chair of GPJ.

The move comes as the agency continues its transition from an events-based business to become a full service “experiential” agency.

Rix, who has worked on some of Australia’s biggest events ranging from the 2000 Olympic Games to NRL Grand Finals and the ARIA Awards, will remain as non-executive chairman until December.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

Topics