Green Hat has been appointed by Study Loans.
The announcement:
Study Loans, Australia’s fintech partner to the higher education sector, has appointed leading B2B agency, Green Hat, as its creative and digital agency following a competitive pitch.
The scope of work will include brand development; campaign activity; website planning, design & development; SEO content strategy.
The partnership comes as Study Loans pivot from a student led B2C strategy to a B2B(2C) offering for education providers.
Veni Jee, Marketing Manager, Study Loans said “Our objective from the tender process was to find a long-term strategic business partner that understood the education sector and Registered Training Organisations. Green Hat’s sector knowledge, B2B specialism and integrated offering really stood out. We can’t wait get going with them”.
Stuart Jaffray, Managing Director, Green Hat said “Veni and the Study Loans team have strong growth aspirations and we are looking forward to working with them to position their business as the partner of choice for all Education Providers across Australia”
Green Hat will start working with Study Loans immediately.
Source: Green Hat media release