Half Dome secures performance media and SEO account for NTI
Independent media agency Half Dome has been appointed to handle performance media and SEO for leading specialist insurance provider NTI.
Under the new remit, Half Dome will also manage CRO and data analytics in partnership with tech agency Digital Immersion.
NTI is an Australian specialist insurance provider in the transport and logistics sector, offering insurance products for mobile plant and equipment, cargo, and marine.
Half Dome co-founder and head of clients, Will Harms, said right from the first meeting, NTI and Half Dome just clicked.
“Our product is perfectly suited to helping them unlock their next phase of growth across media strategy, performance and SEO, and our teams get on like a house on fire. They’re also super smart marketers, so I know we will do some great work together.”
NTI head of marketing Jason Kibsgaard said: “Half Dome’s response to our pitch was thoughtful and detailed and demonstrated a fantastic understanding of how we can work together to grow our business. The entire team was engaged throughout the process, and we are looking forward to working together.”
The appointment to Brisbane-based NTI contributes to Half Dome’s growing presence across Australia.
With clients now based in Melbourne, Sydney, Perth and Brisbane, it further highlights the agency’s capabilities in delivering innovative media solutions across diverse Australian markets.
Half Dome co-founder Jason Kibsgaard said this move into the Queensland market was an exciting next step for the agency.
“We are really excited to be working with NTI as our agency continues its growth trajectory. We are proud to continue delivering market-leading work for clients across Australia who are like-minded and want to do boundary-breaking work.”
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