Here to help. Alone. Together. Repeatedly.

The thing about a crisis is that it forces companies to innovate and show originality.

So Dr Mumbo is grateful to YouTuber Microsoft sam for demonstrating just how uniquely each brand – or more to the point, their agency – has been thinking about the communications challenges of COVID-19.

https://www.youtube.com/watch?v=vM3J9jDoaTA

There’s the mournful piano music of Uber. And Apple. And Samsung. And Kia. And Budweiser. And Fedex. And Heineken. And Facebook.

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