Hinge wants users to ‘break-up’ with their profiles in latest global ad campaign

July 7, 2021 10:49

Dating app Hinge has unveiled its latest ad campaign, which wants users to delete their profiles.

The campaign, creatively-led by US advertising agency, Opinionated, is set to be rolled out from 12 July globally, including in Australia, in the coming months.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

Topics