Howatson+Company adds creative and production duties to UNSW remit

Darcy Song

April 20, 2023 2:31

UNSW Sydney has handed its creative and production duties to Howatson+Company, after it was awarded the university’s media account since May last year.

Chief marketing officer of UNSW, Sofia Lloyd-Jones, said the university decided to unify creative and production services into a “single operating model” after working with Howatson+Company on media buying.

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Darcy Song

Darcy Song was a reporter at Mumbrella, covering media owners, adtech and social platforms. She left in October 2023.