Hugh Gurney and Joe Sibley take on executive creative director roles for Droga5

Hugh Gurney and Joe Sibley have been announced as the new executive creative directors at Droga5 Melbourne, part of Accenture Song.

The news was shared by the creative agency on Tuesday, with Gurney and Sibley to report into Tara Ford, CCO of Droga5 Australia. The pair will work closely with Milla McPhee, chief strategy officer of Droga5 Australia, and Matt Michael, CEO of Droga5 ANZ.

“Hugh and Joe are tremendous creatives and wonderful leaders of talent, who we’re sure will continue to help create world class work from Droga5 in Melbourne,” Ford said.

Michael added: “Hugh and Joe were our first team in Melbourne and as long-term members of our creative team, we’ve had the chance to see them grow, so it’s a pleasure to have them take roles as Executive Creative Director I Melbourne as we transition into the future as Droga5.”