Hungry Jack’s releases fried chicken saucy tenders with an etiquette guide

Hungry Jack’s has released its “Jack’s Fried Chicken Saucy Tenders” complete with an etiquette guide on how to eat them appropriately.
The announcement:
Hungry Jack’s has launched its all-new crispy, juicy Jack’s Fried Chicken Saucy Tenders range nationwide, complete with new playful dining rules that relish every messy moment of eating with your hands and enjoying every drop of sauce.
Hungry Jack’s has teamed up with certified etiquette coach and founder of Australian School of Etiquette, Zarife Hardy, to introduce a reimagined guide to messy eating, encouraging Australians to unapologetically indulge in the new range.
Entitled, a ‘Guide to Eating Hungry Jack’s Saucy Tenders’, the rules are:
- Using hands is encouraged – The Saucy Tenders are best enjoyed with hands; cutlery is optional
- Napkins at the ready – A little sauce is part of the fun, so keep a napkin handy for those extra drips
- Saucy smiles are welcome – You may smother your face in sauce. If so, smile with confidence
- Sharing is optional – Whether you choose to enjoy your Saucy Tenders in your own accord or with a loved one, each moment should be respected
- Don’t rush, savour every bite – Let the crunch and flavour coat your taste buds at your own pace
Made with 100% Aussie chicken, customers can choose from three distinct, bold flavours – Korean BBQ, Spicy Mango Habanero, or Lemon Pepper, in either a 3-pack or a 5-pack.
The launch of Saucy Tenders marks Hungry Jack’s next move in expanding its chicken menu offerings in response to increasing customer demand. These all-new tenders follow the popularity of its Jack’s Fried Chicken range, which includes crispy, juicy burgers and previous limited-time menu items such as Spicy Chicken Ribs.
“The response from our initial product trial on the Gold Coast was phenomenal, and we’re excited to be bringing Saucy Tenders nationwide. The flavours speak for themselves, and we encourage customers to embrace the tenders in pure happy-mess, whether as a side with your burger or a snack on the way to the footy,” shares Scott Baird, chief marketing officer at Hungry Jack’s.
The Jack’s Fried Chicken Saucy Tenders will be available in all Hungry Jack’s restaurants nationwide beginning on Tuesday, 16 September, in-store, via drive-thru, delivery, or through the App.
Source: Wrights Communication