Huon Regional Care rebrands with campaign to positively position the transition into aged care
In light of the Royal Commission into aged care, Common Ventures has completed a rebrand of aged care service provider, Huon Regional Care, and launched a campaign to reveal how the organisation’s home care service can help its clients stay in the comfort of their own home.
The campaign has been developed to show how Huon Regional Care can ease the transition into aged care, positioning the change as a positive one.
The butterfly is a common symbol used bu many aged care providers throughout Australia
In the agedcare industry it is well known that …..the butterfly reflects a short life , the journey to death
One would have thought a more relevant , Innovative and positive symbol would have been designed
@Robert… you’ve got too much time on your hands. Do some work.
the capital H in huon visually connected to the butterfly…