Ikon picks up Pandora

Tim Burrowes

December 23, 2011 8:49

Media agency Ikon has finished the year with a win.

The agency has been appointed by jeweller Pandora to manage its media strategy from the beginning of the year.

Annick Perrin, Ikon Sydney’s joint MD, said “We are ecstatic to be appointed to Pandora, such a high profile brand with an amazing history and extremely successful business. We are looking forward to the next phase of growth for Pandora and the Ikon team has already developed some new innovative ideas for the brand.”

The announcement comes a day after Mediacom said it was resigning the account due to “strategic differences”.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.