‘I’m beyond excited’: Amy Bradshaw announces next move after VaynerMedia departure
Amy Bradshaw has been announced she will be heading to TikTok Australia as its new head of partnerships.
Bradshaw announced the news on LinkedIn on Monday, just weeks after she announced her exit from VaynerMedia.
“As a huge proponent of the platform for many years, seeing first-hand its power to build brand and drive sales for clients, I’m beyond excited to be joining this rocket ship, leading an incredible team that enables advertisers to go bigger, better, more creative and more authentic for real impact,” she wrote.
Bradshaw stepped down from her role as head of Australia at VaynerMedia following a seven-year tenure in late July, having held several positions at the company, starting as an account director in New York and London before becoming head of client partnership in the UK and head of Australia in 2021.
When she announced her exit on LinkedIn in July, Bradshaw teased: “I’ll be out of agency land and into a new adventure very soon”.
Mumbrella has contacted TikTok Australia for comment.
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