IMAA announces trade credit insurance group deal for members

The Independent Media Agencies of Australia (IMAA) has negotiated a trade credit insurance group deal for IMAA members, adding financial protection for independent media agencies.

The group deal, brokered by the IMAA protects agencies from bad debts including unpaid invoices, client bankruptcy and political risks. IMAA says the deal is a first of its kind globally.

IMAA general manager, Sam Buchanan, said: “We uncovered through our IMAA Pulse Survey that members wanted to look for ways they can save money as a group on big-ticket items. One of the biggest expenses for independent media agencies is trade credit insurance, so for the last three months, we have explored a group deal for IMAA members.

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