International Facebook automotive expert plus Shannons’ lead marketer to speak at Mumbrella Automotive Summit

June 19, 2019 9:28

Facebook’s global product manager for automotive, Brandon Herring, will fly in from Detroit to speak at the Mumbrella Automotive Marketing Summit in Sydney on connecting with today’s consumers.

Detroit-based Herring will join Bedford on stage discussing the new auto consumer

Together with Annalect managing director, Richard Bedford, Herring will discuss how global auto brands have evolved their strategies to connect with today’s on-demand consumers and will reveal results from an Australian-first media mix modelling automotive meta study.

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Damian Francis

I take care of the operations and subscription content at Unmade. I was previously head of content at Mumbrella and prior to that, editor of AdNews. I have been a journalist since 2004.

Topics

Annalect Australian Racing Group Brandon Herring Facebook Mark Behr Matt Braid Mumbrella Automotive Marketing Summit Richard Bedford Shannons TCR Australia