iProspect taps Havas Media talent for chief strategy officer role
Dentsu’s digital-first media agency iProspect has appointed Nick Kavanagh as its chief strategy officer, luring him from the same role at Havas Media.
He replaced Sam Cousins, who moved to independent media agency The Media Store earlier this year. Before joining Havas Media, Kavanagh was at McCann London and OMD.
Nick Kavanagh
Kavanagh will report to Fiona Johnston, Dentsu’s chief client officer of media, and work closely with its NSW MD Marcelle Gomez.
On his upcoming role, Kavanagh said “the industry is on the verge of profound change”.
“Navigating this will require true digital and data expertise of course, but also an appetite and ability to deliver communications that sells product, builds brands, and shapes culture.
“It’s my belief that iProspect – through its incredible, passionate people and the Network expertise at its disposal – is perfectly positioned to take advantage of this technological revolution. Bring it on I say.”
Gomez said: “This is a critical role for us and it was a tough brief to get right.”
“We have built an incredible business over the last few years and Nick’s arrival will add to the depth of talent and capability we already have.
We are building a strong forward-thinking strategic media and data product with great talent, the future for iProspect, and dentsu, is bright.”
Kavanagh will join iProspect in July, marking another leadership change in the past year at the agency, including the departure of its CEO since 2019, Ollie Rapson, to focus on his winery business.
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Darcy Song was a reporter at Mumbrella, covering media owners, adtech and social platforms. She left in October 2023.
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