Iron Man VFX not eligible for PDV offset

Fuel VFX’s work on the #1 blockbuster Iron Man 2 was not eligible for the PDV Offset because it didn’t meet the minimum spend threshold, as the post-production sector lobbies for a reduction from $5m to $0.5m.

“I don’t know whether Australia has made us competitive, so we’ve decided to be competitive and get this work on our own merit,” Fuel founder and executive producer Jason Bath told Encore.

“The Australian dollar is almost reaching parity, so we don’t have that edge anymore and our costs are very similar to companies in the US. The difference would be the rebate, which we didn’t’ reach on this film,” he said.

Currently, the 15 percent PDV Offset has a minimum threshold of $5m on VFX, animation, audio post, editing, green-screen photography and miniatures work done in Australia.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.